The opportunity beyond the usual noise

Last edition captured one of my favorite versions of New York: the kind of week where a standout West Harlem loft, a more interesting Lower East Side, and a few actually good spring plans can shift your whole mood. It was really about noticing things a little earlier than everyone else, whether that means a better apartment, a stronger block, or a plan that makes the city feel easy again. Read the previous edition here.

That same instinct matters outside New York, too. Sometimes the most interesting opportunities are the ones sitting just outside the usual conversation.

That is what makes today’s sponsor a natural fit here. It speaks to the same idea of spotting something worth your attention before it becomes obvious.

The Biggest Knock on Private Credit? Percent Changed That.

The number one knock on private credit has always been the same: you can't get out. Lock in for 12 or 24 months, hope things go as planned, wait. Percent changed that in December 2025 with a secondary marketplace. Browse live bid and ask data on seasoned deals, submit an indication of interest to buy or sell, and Percent coordinates the match. For accredited investors who want private credit yields without locking up capital indefinitely, you can do that now. The numbers as of Q4 2025: · $1.82B funded across 981 deals · 16.72% current weighted average coupon · 0.58% lifetime charge-off rate Very few individual investor platforms offer this. New investors can receive up to $500 on their first investment.

Explore private credit on Percent

^{Alternative investments are speculative. Secondary liquidity not guaranteed. Past performance not indicative. Terms apply.}

In a market where most people follow whatever is loudest, there is real value in understanding what sits just outside the usual view. Sometimes the smarter move is not finding more noise. It is finding a clearer opportunity.

See you out there.

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